From Shared Values to a Clearer Future
Bringing a team together to reconnect with its purpose, share perspectives and begin shaping a practical direction for the year ahead.
A LEADERSHIP DEVELOPMENT CASE STUDY WITH 1LET
Understanding the Context
When a national sales team at Pure Leisure Group prepared for their busiest season, their CEO, John, noticed something crucial — the team were capable, experienced, and committed, but they were also tired, jaded, and struggling to maintain belief in themselves.
That’s when John reached out to me at Own Your Leadership. He wanted a meaningful intervention, not a typical sales training day, but something that would genuinely reignite motivation, strengthen mindset, and rebuild self-belief. Together, we designed and delivered a bespoke sales team motivation training day that gave his people space to reflect, reconnect, and refocus on what truly matters.
John Morphet, Founder and Owner of Pure Leisure Group
Unlocking the Challenge
Pure Leisure Group’s sales team operate across the UK. They rarely have the opportunity to meet face-to-face, which can lead to disconnection and fatigue.
John knew that before heading into another demanding season, the team needed time to:
Reflect on their recent successes and challenges
Reconnect with purpose and shared goals
Strengthen confidence and communication
Build practical tools to sustain energy and motivation long-term
So we decided to run my Review, Revise, Reignite programme — a one-day, fully tailored sales team motivation training session designed around the real context, pressures, and personalities of the group.

